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MAGENTAماجينتاThe Art of Lighting

Light, written across the sky.

Every beam a gesture. Every cue a feeling.

Experiential events, artistic production and live entertainment. Jeddah · Saudi Arabia.

Singers and musicians performing on an amber and blue lit stage at the Saudi Air Navigation event in KAEC.
Saudi Air Navigation, KAEC · 2026From our event archive.
  • The Headquarters tower in Jeddah at night, its circular lighting landmark glowing above the city for Saudi National Day.
    Headquarters, Jeddah · Saudi National DayA tower turned into a lighting landmark for the national day.
  • An aerial view of a waterfront evening at King Abdullah Economic City: a live stage under orange geometric arches, a pool striped with turquoise light, and guests gathered along the water.
    SANS waterfront eveningA gathering surrounded by light, from the stage to the water.
  • A walk-around sculpture in Riyadh: stacked steel-and-mesh volumes lit amber from within, standing on grass at night.
    Skeleton of the Glorious · Noor Riyadh 2025An artwork by Khalid Zahid, lit by Magenta.
  • Blue beams rise through a tree canopy scattered with tiny lights, beside the illuminated Groves name.
    The Groves · Riyadh SeasonA garden written in light, from the first step to the canopy above.
  • A family making pottery together at the Rixy Kids Club carnival in King Abdullah Economic City.
    Rixy Kids Club · KAECLittle hands making. Families playing. The night coming alive.
  • Aerial view of Luna's waterfront, with warm dining terraces, a blue-lit shoreline and white beams above the venue.
    Luna ReefA shoreline traced in blue, with beams opening above the water.
  • A fan of white beams opening out from a stage on the desert floor, beneath a floodlit rock escarpment at night.
    Al Hisn, The ViewA beam show opened out beneath a lit escarpment.
  • An evening at the Park Hyatt in Jeddah: guests below a lit truss rig, with beams crossing the room above the performance.
    JFW · Jeddah Fashion WeekLight brings the room, the performance and the people together.
  • Blue-white beam fans opening above an open-air beach resort at night, reflected across the water in front of it.
    OIA Beach ResortAn open-air night drawn in light above the water.

Arrival

Services

What would you like to create?

One complete event, or the part that makes it extraordinary. Explore what we can create with you.

  1. Event planning & productionFrom the first idea to show day. We bring the concept, production and people together for your launch, celebration or company event.
  2. Lighting, sound & screensGive your event its defining moment, with lighting, sound, screens and projection designed and run by one team.
  3. Carnival games & family daysGive families a day to remember with carnival games, hands-on workshops and welcoming hosts, designed around your guests.
  4. Live music & performersSet the mood with singers, musicians and performers, selected for your audience and woven into the event.
  5. Architectural & venue lightingBring buildings, gardens and waterfronts to life with light designed around their architecture.
  6. Art installations & exhibitionsBring large-scale artworks and exhibitions into the world, with the technical planning, lighting and site coordination they need to stand up in public.

Clients

Trusted by the names you know.

  • Saudi Air Navigation Services
  • Sela
  • The Groves, Chapter II
  • Rixos Murjana
  • The Groves
  • General Entertainment Authority
  • Ministry of Culture
  • Al Hisn Big Time Studios
  • Saudi Aramco
  • Ministry of Education
  • Cartier
  • Mercedes-Benz
  • Saudi National Bank
  • Riyad Bank
  • Saudi Electricity Company
  • Saudi Motorsport Company
  • PwC
  • Unilever
  • Godiva
  • Savola
  • Bupa
  • Nahdi

The Vault Your private creative studio

The art of what comes next.

Explore the work, discover the thinking behind it and shape your next experience with the people who brought it to life.

An invitation to the collection

For clients with a project in mind. Every request is personally reviewed. Already invited? Sign in.

  • See the whole storyExplore the films, the spaces and the thinking behind our work.
  • Find your own directionDiscover projects and possibilities around your occasion, your people and the feeling you want to create.
  • Build your brief with usKeep your inspirations together and turn your ideas into a conversation with Magenta.